Pricing can be amusing – I always thought the 6$ roasted chicken at markets is 3$ chicken with today as a sell-by date. Toss it and you lose money, cook it and you charge more for it.

We recently stopped at McDonald’s during a marathon shopping excursion (and hungry/cranky tiny people are *not* good shopping partners). Don’t know the menu, so we went inside to take our time ordering. Sausage McMuffin = 1.29$. Sausage McMuffin With Egg = 3.29$. Umm, an egg costs 2$? An entire *dozen* eggs doesn’t cost that unless you want the “free range” “organic” ones from a major chain grocery store. A dozen from the guy down the street (fully free-ranged hens, but not certified organic) only costs 2$!

I know that pricing is determined by perceived value and demand. And the cheap sausage/cheese/English muffin option is included in the tiny ‘value menu’ section while the expensive sausage/egg/cheese/English muffin option is a huge menu tile in full color with a picture so a lot of customers (especially those in the drive-through who may not feel comfortable parking long enough to read the entire menu) may not even know the other option exists. But where else does a single egg cost 2$?!